Cloudburst 5

Cloudburst is the eclectic collection of everything that’s caught my eye online this week.

This week I’ve been reading
Medium – Ten lessons from a maker
Mashable – LG’s Smart bulb connects with your smartphone
RSA Blogs – The inner power to create
Fastcompany – Travelling fast without moving
Reelseo – How Red Bull uses branded entertainment to win on YouTube
Marvel App – From side project to full time job
Mashable – Netflix a quires award winning documentary on 3D Printing
WIRED – The fierce battle for the sole of Bitcoin

This week I’ve been browsing
Living off the Wall Vans
Art of the Title
Patatap – Which is amazing and highly addictive :)

This week I’ve been watching

This week I’ve been listening to
A Nineties revival happened in the studio this week including the Beastie Boys, Radiohead, The Verve, Pearl Jam, Stone Temple Pilots, Nirvana, Oasis, RHCP, Massive Attack, Johnny Cash etc. Good tunes.

Quote of the week
This weeks quotes are from the advertising legend John Hegarty at #GMW2014.

“Great creative people think like children; they can’t understand why you don’t want to make things better.”
“Creativity needs conflict; it needs something to react and struggle against.”
“The essence of creativity is to take some known assets and reassemble them in a way that stimulates our imagination”
“Sitting on a bean bag does not make you creative.”
“Selling stuff isn’t a science; it’s about persuasion, and that’s an art”
“A bad idea costs the same as a great idea. Don’t be limited by budgets”
“Marketing and advertising have been liberated by technology; it’s fundamental to creativity.”

“We need to reach the masses. Jesus didn’t stand on the rock and say, “I’d like to talk to 18-24 year-olds”
“One of my greatest sources of inspiration is reading things I shouldn’t read – like the @FT”
“When process overtakes innovation, the company is doomed. Worst example: procurement”
“The people who succeed are the ones who truly believe in what they do. You *have* to believe”

I must credit @eskimon for this weeks quotes.

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